COB Certified E-Commerce - E-Business Manager E-Learning Only Course $1,695 (incl. tax)
Get instant access to the industry's leading online e-business and e-commerce course course. Subscribe to the e-learning version of this globally recognised dual e-business and online selling certification program from The Certificate in Online Business™ (COB). Master E-Business and E-Commerce Strategy, Planning & Management, Content Strategy & Customer Experience. Gain an Introduction to Digital Marketing & Advertising and learn how to Maximise Online Sales through Effective Web Merchandising
- 120-days access to around 35-hours of high-impacting interactive online lessons and workshops (compatible with most tablets, Windows & Mac PCs)
- Downloadable E-Learning Versions of the Six Official COB Certified E-Commerce Manager Course Books, plus the COB Certified E-Business Manager exclusive E-Business Strategy, Planning and Managemen book.
- Digital Skills Authority Remote Livel Exam Attendance(Invigilation) - Add $275*
- Exam attendance in person at an ‘Authorised Testing Centres’, is temporarily unavailable, but is bookable and payable direct to testing centres around the globe**
Average rating: 4.5*
Read Testimonials » Download Course Guide (PDF 1.7MB)»
-
Are you making the most of e-business opportunities ?
Increase your profits, enhance your reputation and increase efficiency! This cutting-edge E-Business Management self-study course is the essential training program for organisations and individuals getting their business online or improving an existing presence.
It has been adapted from our globally established 5-day COB Certified E-Business Manager classroom course
Learn How to Maximise Your Online Sales!
Get the COB Certified E-Commerce Manager exclusive 'Web Merchandising for Maximum Sales'. This dual training programs which delivers training from both the COB Certified E-Commerce and E-Business Program prepares your for the optional dual certification exam.
-
Is this e-learning course for me?
The COB Certified E-Business Manager Program is suitable for anyone involved in managing or planning an online space. Whether you are a Business Owner, Department Director, an IT or Intranet Manager, an E-marketing, Web or E-commerce Manager, this course will give you a solid foundation for planning and managing your online space effectively. The COB Certified E-Commerce Manager web exclusive web merchandising training is suitable for anyone responsible for maximising online sales, or implementing an e-commerce system to support optimal sales.
-
How will I benefit?
There are a number of practical benefits to following this dual e-commerce/e-business management program. Here are some of them:-
- Create an e-business plan to attract and retain visitors on your web site
- Gain a solid foundation of knowledge avoiding investment in several specialist courses
- Identify, understand and manage risks relating to your online presence
- Find out how to select appropriate tools and suppliers
- Learn how to communicate your business requirements more effectively
- Start an effective digital marketing plan in line with your budget and business needs
- Understand the roles of different team members
- Get practical cost-saving tips for online success
- Complete powerful hands-on exercises
- Learn how to maximise your online sales
- Study to become both a COB Certified E-Business and E-Commerce Manager
Your online lessons, powerful guides and workbooks will give you the following learning:-
E-Business Strategy and Planning
Learn how to plan effectively for online business to save time, resources and money. This valuable strategy and planning training will help you to develop and plan your e-business strategy.
Your downloadable e-book 'E-Business Strategy & Management Workbook'' and online lessons will give you the following essential learning:-
- Understand the meaning and scope of e-business and what models fit your organisation
- Discover different revenue models for online business
- Learn how to develop your e-business strategic plan
- Identify and manage e-business risk
- Introduction to e-project management
- Discover how to select and work with developers and agencies effectively
- Gain an experts insight into cost-saving project management tools
E-Commerce Planning
Discover how a profitable store should be implemented or improved for your business!
Your downloadable e-book 'E-Commerce Planning and Implementing a Profitable Store' and online lessons, will deliver the following powerful learning:-
- What is E-Commerce?
- E-Commerce advantages and disadvantages
- Why do customers buy online?
- Online store considerations and choosing the right storefront solution
- Developing requirements for stock, tax, shipping and accounting
- Secure online payments - requirements pitfalls and benefits
- Introduction to web merchandising and the art of online selling
- Introduction to e-commerce law
Content Strategy and Customer Experience
Engage your customers to buy, subscribe and interact!
Your downloadable e-book 'Content Strategy & Customer Experience Workbook', and online lessons give you access to the following essential learning:-
- Learn how to plan, prepare and publish engaging, marketable, valuable and accessible web site content, that will attract and retain users and customers.
- Understand, target and engage your audiences effectively
- Learn how to powerfully present your ideas, information and other content online to maximise sales
- Learn optimal web writing and search engine optimisation techniques
Web Merchandising for Maximum Sales
Discover powerful techniques to merchandise your products and services to maximise sales, with the powerful online lessons and downloadable e-book 'Web Merchandising for Maximum Sales'.
Digital Marketing
Learn how to market your online store, products and services effectively to your target audience, in an engaging way.
Your downloadable e-books 'Email Marketing Best-Practice Guide' and 'Introduction to Digital Marketing & Advertising', and online lessons will give you the following essential learning:-
- Learn how to develop your marketing plan
- Find out what traditional marketing and digital marketing channels will work best for your organisation
- The art of effective messaging
- Introduction to digital advertising
- Search engine marketing
- Banner and video advertising
- Viral and affiliate marketing
- Email marketing
- Introduction to social media marketing and online PR
What else?
Your access includes online quizzes, hands-on exercises, revision practice questions, and useful time and cost-saving templates.
How long will the course take?
The length of time it takes to complete the course, depends on each individual. The modules, exercises and books take around 35-hours to complete, with an expected total of 45-hours of total study.
The COB Certified Manager certifications are industry-developed, globally recognised qualifications from the Digital Skills Authority.
COB stands for Certificate in Online Business™ and there are three 'Certificates in Online Business'.
Established since 2008, leading brands from all around the world send delegates on the COB Certified courses.
About the Exam
Each online course account is registered to one student only who is issued with a unique candidate number. Individuals cannot attend an exam without either attending a classroom course or purchasing the relevant self-study or e-learning course.
To ensure the authenticity of our examination process, delegates taking their exam are required to produce their unique candidate number and proof of identity.
The dual certification exam consists three practical written parts:-
- 1hr 30 minutes questions and answers - Part A
- 1hr 30 minutes e-commerce case study - Part B
- 1hr 30 minutes mixed questions / answers and case study exam - Part C
- The pass mark is 70%
Taking the Exam
NEW Virtual Exam Invigilation Option
Sitting your exam remotely is suitable when access to a physical location is not available or practical. Delegates will need a reliabe up-to-date computer with webcam, broadband internet connection and a smartphone with camera. Fees are $275
In Person at an Authorised Testing Centre
For Hand-Written Examinations in person, our Authorised Testing Centre partners include universities, professional institutes and government organisations around the globe. Browse centres from the links below:
Our Authorised Testing Centre partners include universities, professional institutes and government organisations around the globe. Browse centres from the links below:
- United Kingdom
- Europe
- Middle East
- Africa
- USA and Canada
- Asia
- Australia and New Zealand
- Latin America and Rest of World
Exam Invigilation Fees - Paid direct to Authorised Testing Centre (ATC)Fees range from $75 - $250 depending on the ATC
Compare our range of e-learning courses in our downloable e-courses guide and find more helpful information
Above: Sample Screenshots of E-Learning
+ Web Product Categorisation Exercise Kit The above books are delivered as low resolution downloadable media. Customers wanting high-quality colour printed versions of these reference and workbooks, should choose the self-study box set version of this course
- Access if for one individual only per subscription. Sharing of of login details or multiple user viewing per subscription, is strictly prohibited
- Subscripton fee is per person, and entitles the subscriber only to purchase and book their exam using the unique candidate number provided by us
- Copying, distribution and sharing of the downloadable books or online materials are strictly prohibited. Doing so would be infringing the legal copyright of Digital Skills Authority Ltd, all rights reserved
- Subscription to your online course is acceptance to start our service to you immediately. Your subscription may not be cancelled or refunded.
