Effective Web Merchandising is an essential ingredient of a successful online store. It is the science and art of merchandising products on a web site so that optimal sales are achieved. So why is search engine optimisation an essential part of this role?
Deborah Collier founder of The Certificate in Online Business series, explains how businesses and web selling teams can maximise their web merchandisers potential and reduce costs.
A Web Merchandiser is responsible for presenting products in an e-commerce store in a way that maximises sales. Their role not only includes the presentation of the product itself to entice visitors to buy, but also the appropriate categorisation of the product and cross-selling with other products. This sales discipline takes learning from both in-store and online expertise...
Our News more
-
26/01/2022
NEW YouTube Channel 19/10/2021
NEW Professional Series for Teams18/10/2021
Creator's Keynote at The Business Show-
19/08/2020
NEW Digital Skills Authority Web Site
Featured Jobs
